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VOL · XII · SOLUTIONS · 2026

One tool. Five teams.
Every buyer motion.

NavTour is built for revenue teams across the Americas — from the AE who just got a hot inbound, to the CSM renewing a 7‑figure account. Pick your role, see how it fits.

01For Sales

Send a working demo, not a “send me a deck” reply.

Stop waiting on your SE to spin up a sandbox. With NavTour, AEs ship personalized interactive demos between calls — with the prospect’s logo, their use case, and a clear path to the “aha” moment.

Today without NavTour

Every demo request is a fire drill.

  • “Can I get a demo environment for Acme?” → 3-day wait on the SE team
  • Sandbox links break the moment someone deletes seed data
  • You screenshare a Loom and the prospect zones out at 2 min
  • No idea who watched, how far they got, or where they dropped
With NavTour

Ship a demo in the time it takes to draft the follow-up email.

  • Capture the full flow once — reuse forever
  • Personalize logos, names, and data with merge tokens
  • Branching paths let AE vs. CFO see different “aha” moments
  • Intent scoring pings you in Slack when a stakeholder engages
Outbound

Video + demo combo in cold outreach

Embed a 90-second Loom with a follow-the-arrow NavTour demo. Reply rates lift 2–3x because you’re showing, not telling.

+147% reply rate
Discovery → Demo

Personalized demo the same afternoon

After disco, drop the prospect’s logo and 3 data points into a Growth template. Send before they’ve forgotten the conversation.

1.4 days disco → next step
Mutual Action Plan

One demo hub per deal

Bundle 3–4 demos, a pricing page, and security docs into a single hub the champion forwards internally. See every stakeholder who opens it.

+38% multi-thread deals

2.4x

Average pipeline velocity for AEs embedding demos in outbound

−63%

Fewer “can you show me X” discovery cycles

+41%

Win rate on deals where 3+ stakeholders touched the demo hub

4h

Typical first-call to personalized demo turnaround

“Before NavTour my AEs would ask our SEs for a custom sandbox. Now they just ship the demo themselves. SE time went back to the architecture calls that actually matter.”
Daniela Torres VP Sales, Pago360 (São Paulo)
02For Marketing

Let the product do the demand gen.

Embed an interactive demo on your homepage, under every comparison post, inside your nurture emails. Buyers self-serve the “is it real?” question, and you get first-party intent data across the whole funnel.

Today without NavTour

Your landing page is all promise, no product.

  • Every CTA is “Book a demo” — conversion rate hovers at 2%
  • Demo videos get 30s average watch time; nobody sees the “aha”
  • MQLs hand off cold because the AE has no context on what resonated
  • A/B testing copy is easy; testing the product story is impossible
With NavTour

Replace 80% of “book a demo” CTAs with “try the demo.”

  • Embed interactive demos anywhere — iframe, SDK, or headless
  • Segment by UTM — show a different walkthrough to paid vs. organic
  • Pass engagement events to HubSpot, Marketo, Salesforce Pardot
  • A/B test opening frames with the same rigor you test headlines
Homepage

The homepage demo above the fold

A “tap to explore” interactive hero replaces the marketing video. Visitors who engage convert to MQL at 4–8x the rate of those who don’t.

+312% MQL rate
Paid programs

A demo behind every paid search ad

Instead of landing on a contact form, paid traffic lands on a 5-frame tour with an inline “talk to sales” CTA that fires at the right moment.

−47% CAC
Nurture

Demo-driven email sequences

Weeks 1–6 each send a different demo, each one goes one layer deeper. Opens are one thing — frame completion is your new MQL signal.

3.1x seq → meeting

+312%

Homepage MQL rate with embedded interactive demo

8x

Content engagement vs. a demo video of the same length

−47%

Customer acquisition cost on demo-first paid landers

42%

Of pipeline for marketing-led teams sources from demo hubs

“We replaced the marketing video on our homepage with an embedded demo. MQLs tripled in six weeks. The rest of the year I spent defending budget I no longer needed to defend.”
Marco Villalobos Head of Growth, CodaFlow (Medellín)
03For Customer Success

Onboard, adopt, and renew — without hopping on a call.

Turn every support ticket pattern into a reusable walkthrough. Replace 60% of 30-minute “how do I do X?” calls with a 3-frame demo link that lives inside your Help Center, your in-app tooltips, and your QBR decks.

Today without NavTour

The same 20 questions, forever.

  • CSMs re-explain the same 20 workflows every week on calls
  • Knowledge base screenshots go stale the second the UI updates
  • Feature adoption launches get one Slack post and die
  • QBR prep starts at 3 AM because your CSM has to rebuild the demo
With NavTour

A demo for every workflow, embedded everywhere your customer looks.

  • Replace screenshots in your Help Center with live interactive demos
  • Drop in-app tooltips that open a 3-frame tour on demand
  • Ship feature-launch demos with tracked opens per-account
  • QBR decks pull demos live, always on the current UI
Onboarding

Day-one product academy

Ship a 6-chapter demo series the moment a deal closes. New admins self-onboard the first three workflows before the kickoff call even happens.

−58% time to first value
Help Center

Swap static docs for live demos

Every “how to X” article gets a demo embed. Support ticket volume drops 30–45% in the categories you cover first.

−42% ticket volume
Renewals

QBRs with live product, not dead slides

Walk the customer through their own usage inside a live demo. Renewal NRR correlates with demo-touchpoint count inside the account.

+22 pts NRR

−42%

Reduction in Tier-1 support tickets on covered workflows

−58%

Time-to-first-value for new admins with demo-first onboarding

+22pts

NRR lift on accounts with 10+ demo touchpoints per quarter

94%

CSAT on features launched with a same-day demo announcement

“We used to write training docs that aged in weeks. Now every CSM ships a demo instead of a doc. The knowledge base writes itself.”
Isabela Ruiz Head of CS, Pluriva (Buenos Aires)
04For Product

Ship the story the day you ship the feature.

Product launches live and die by the walkthrough. NavTour lets PMs capture a flow in staging, ship a demo with the release notes, and measure adoption frame-by-frame — not “did they click the menu” but “did they actually get to the aha.”

Today without NavTour

Launch day is a video shoot, not a product day.

  • You spend the week before launch recording and editing a walkthrough video
  • Marketing asks for 4 different cuts; you ship on Friday at 10pm
  • The moment UI changes, the video is wrong and nobody updates it
  • You have no idea if users actually reach the new feature
With NavTour

Capture the launch demo from staging. Ship it with the PR.

  • Chrome extension captures your exact click path — no recording studio
  • Auto-updates when UI selectors change (we detect drift for you)
  • Embed the launch demo in release notes, in-app banners, email, docs
  • Frame-level engagement shows the exact step where users drop off
Feature launches

One demo, everywhere that ships

The same demo lives in the changelog, the Help Center, the homepage banner, and the in-app “What’s new” tooltip — updated in one place.

+3.2x week-1 feature adoption
Internal enablement

Demos for Sales and CS before the launch email

Ship the internal-only demo a week early so AEs and CSMs are talking-point ready on launch morning, not scrambling.

0 “what is this feature?” Slacks
Usability research

Frame-level drop-off analytics

See where users hesitate in a new flow. Tune the empty state, the CTA copy, the tooltip — ship a v2 before the feedback form comes in.

6 days launch → v2

3.2x

Week-1 feature adoption vs. launches without a demo

−80%

Time spent recording and editing launch walkthroughs

12h

Typical PR merged → demo live in production

47%

Of PMs using NavTour ship a v2 within two weeks of launch

“We used to launch with a Loom nobody watched. Now we launch with a NavTour and watch the exact frame people bounce on. Our release notes got smarter the same week.”
Tomás Escalante Head of Product, Fintuna (Santiago)
05For Pre-sales

Scale your signature demo across every AE on the team.

SEs and solution consultants are the highest-leverage and most constrained role in revenue. With NavTour, you build the definitive demo once, ship it with branching logic, and reclaim your time for the accounts that actually need custom work.

Today without NavTour

You are the bottleneck.

  • Every AE queues up for “can you do the demo on my call Tuesday?”
  • Sandboxes go stale, seed data gets deleted, nothing ever matches the pitch
  • You do 3 demos a day and still miss the architecture calls you were hired for
  • New SEs take 90+ days to ramp because the demo lives in your head
With NavTour

Ship the demo. Keep your calendar. Ramp juniors in 2 weeks.

  • Build once, branch for industry, persona, company size, and objection
  • Trigger talk tracks per frame — junior SEs deliver senior demos
  • Hand AEs a personalized demo link instead of a calendar invite
  • Show up live only on the accounts big enough to justify custom builds
The signature demo

One canonical demo, infinite variants

Build the “golden” demo with branches for verticals and personas. Every AE picks the branch; the SE team builds once, reviews quarterly.

−72% SE demo load
Ramp & enablement

New-hire ramp in 2 weeks

New SEs clone the signature demo, watch the talk-track overlays, deliver their first customer demo by end of week two.

2 weeks vs. 90 days
Proof of value

Async PoV in place of POCs

For mid-market, replace the 3-week POC with a 3-demo hub tailored to the prospect’s data model. Close the loop in days, not sprints.

−67% POC → close

−72%

Live-demo requests SEs have to cover directly

2w

Typical SE ramp to first independent customer demo

+34%

Larger deal sizes when SE time goes to architecture, not demos

3:1

AE-to-SE ratio possible vs. 1:1 on traditional demo coverage

“I stopped being on every sales call. My junior SEs ramped in two weeks because the demo lives in NavTour, not in my head. I finally architect again.
Rafael Mendes Director of Solutions, LatamPay (Bogotá)

Every team. One demo platform.

NavTour scales from one AE with a great product story to a 50-person revenue org running 1,000+ demos a month. Start free, upgrade when you scale.

For enterprise teams

Need SSO, data residency, or a custom MSA?

Our enterprise team works with P4 Software, Barrdega, and 40+ customers across 32 countries. We’ll scope a pilot that fits your compliance needs.

Talk to the team